Micheal Bay has officially announced that Transformers the Last Knight is his final outing with the Franchise and we think it’s a very wise decision. Bay who has directed all the 5 films in the series is now experiencing a franchise fatigue and quite frankly so are the Fans.
The movie opened to it’s lowest in the series in North America with a 69.5 million debut over it’s first 5 days. This is the worst opening for any Transformers movie in the history of the series. Fans who hit the screens were mainly in the 18 to 24 age bracket and they don’t seem to enjoyed the film.
That being Said the movie opened to monster numbers in the middle kingdom with a 123 million debut. The numbers are twice those of North America , however there is more than what meets the eye. Bay ‘s Transformers been shot in real IMAX and that is it’s biggest USP. China has recently attached a number of IMAX Screens to improve the cine goers experience and the Chinese seem to love it as that is the biggest contributing factor for the films success.
The movie has also opened in almost 70% of all screens across the Middle Kingdom and the sheer volume of it’s number is another reason for the success. The film took a fall on Monday and it’s interesting to see how it will hold up in the coming week.
The movie has also had it’s first off shore roll out in 40 markets and numbers indicate another 60 million coming in from there. At the moment the film looks like it has a 250 million opening weekend. In it’s first run. The Second roll out will see some big contributors too with the movie Still Set to open in Brazil , France and Spain and India.
Transformers 5 should end it’s run at a 500 million world wide. Not what Bay was expecting but not bad AT All
We at amdb.in wish the entire team all the very best.
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